Are Marketing & User Experience Compatible?

Based on Anthony Francos’s popular article in the SoDA report, this panel will discuss the widening divide between marketing initiatives and creating great product experiences.

How should Marketing and Product Development collaborate?

Should marketing “own” UX? If not, who should?

Where can Marketing damage UX

Can good UX overcome bad marketing? How about visa-versa?

Which is more important?


Brett Schklar @digitalbrett

CEO, The Market Creation Group

Todd Cameron @redfoxstrategy

Head of Content and Strategy, TapInfluence

RJ Owen @rjowen

Director of User Experience at Universal Mind

be sure to visit our meetup page to attend our next shoot

Sponsored By:
mcSquares: collaborative workspaces

Are Marketing & User Experience Compatible? 2018-04-23T12:29:52+00:00